Two dens, one den: what the Lottomatica-Cirsa merger means for your igaming seo agency
Lottomatica absorbed Cirsa in a EUR2.8bn deal. Here is what an igaming seo agency should change now that Europe’s gambling giants are merging marketing teams.
The agents stopped being tools and started being colleagues
Hermes v0.21.0 gave autonomous ai agents names, memory and a group chat. What actually shipped, what the evidence says, and what growth teams should do.
Delegating to an open source AI agent while you raid
An open source ai agent can work through the hours you are not at a keyboard. Six setup steps, the defaults that decide whether results reach you, and limits.
A trade body measured what honesty costs, then wrote a rule to avoid paying it
The IAB measured a 31.5% click-through penalty for ai labelling, then wrote a voluntary standard limiting how often advertisers have to pay it. EU law does not.
LinkedIn publishes four numbers for one ad format. None of them agree
LinkedIn publishes four different Event Ads benchmarks at once. Five honest tests that stop linkedin ads figures reaching a plan before anyone checks them.