Trust and Transparency
Your data. Your story.
The best brands are built on trust, so we start by earning yours. Here is exactly what personal data folkfox collects, why, how we protect it, and the rights you can exercise in one click below.
Total transparency
We collect only what we need to do the work. No hidden trackers, no data hoarding. What you see is what we process.
Zero selling
Your story belongs to you. We will never sell, rent or trade your personal information or business strategy. Ever.
EU-grade protection
Based in Malta, we apply the GDPR in full, with encryption in transit and strict access control.
Your data, your call
Exercise your GDPR rights.
Pick a right to see what it means in plain English, then let us draft the request for you. One click composes a ready-to-send email; you stay in control of when to send it.
Which right do you want to use?
Under the GDPR you have eight rights over your personal data. We honour every one, free, within one month.
Start by choosing a right above.
Each one comes with a plain explanation and a pre-filled email so you never have to phrase a legal request from scratch.
Last updated: 5 July 2026
01 Who we are
We are folkfox, a boutique marketing consultancy operating globally and rooted in Malta. Under the GDPR we are the data controller for the personal data you provide.
We are not required to appoint a statutory Data Protection Officer, but privacy requests go straight to the founder.
- Email: [email protected]
- Base of operations: Malta (EU)
02 Information we collect
We collect minimal, relevant data:
- Identity and contact data: name, email, and optionally company and industry, usually via our contact page.
- Communication data: the content of messages you send us, such as your goals and challenges.
- Technical and usage data: anonymous analytics such as approximate location, browser type and how you use the site.
- Marketing preferences: if you opt in to updates.
We do not collect special categories of data (such as health, race or political opinion) unless you volunteer it as part of a consultation.
03 How we use your data and our legal bases
We process data only where the law allows. The main purposes and legal bases are:
| Purpose | Legal basis |
|---|---|
| Responding to enquiries and discovery calls | Legitimate interest / steps before a contract |
| Delivering agreed services and invoicing | Contract |
| Anonymous site analytics | Consent |
| Marketing updates you opted into | Consent |
| Meeting tax and legal duties | Legal obligation |
04 Sharing and sub-processors
We use vetted processors to run the studio. We never sell your data. Current processors include:
- Web3Forms: securely routes contact-form messages to our inbox.
- Google Analytics: anonymised usage measurement.
- Calendly: optional discovery-call booking.
- Cloudflare and our web host: secure delivery of the site.
Each processor is bound by a data-processing agreement. Cookies from these tools are covered in our Cookie Policy.
05 International data transfers
Some processors operate outside the European Economic Area. Where data is transferred beyond the EEA, we rely on an adequacy decision or on Standard Contractual Clauses approved by the European Commission, together with additional safeguards where needed, so your data keeps EU-grade protection wherever it travels.
06 Data retention
We keep data only as long as necessary:
| Data | Retention |
|---|---|
| Enquiries that do not become clients | 12 months, then deleted |
| Client project and financial records | Up to 6 years (Maltese tax and legal duties) |
| Anonymous analytics | Up to 14 months |
| Marketing consent records | Until you withdraw, then a short audit period |
07 Your GDPR rights
You have eight rights over your personal data: access, rectification, erasure, restriction, portability, objection, protection from solely automated decision-making, and withdrawal of consent. The rights explorer at the top of this page drafts any request for you.
We respond within one month and never charge for a reasonable request. To exercise a right, email [email protected].
08 How we protect your data
We apply appropriate technical and organisational measures: encryption in transit (TLS), access control on a need-to-know basis, data minimisation, reputable hosting, and regular review. No system is perfectly secure, but we take protecting your information seriously and review our safeguards regularly.
09 Children's privacy
folkfox provides business-to-business services and is not directed at children. We do not knowingly collect personal data from anyone under 16. If you believe a child has provided us data, contact us and we will delete it.
10 Automated decision-making and profiling
We do not make decisions that produce legal or similarly significant effects about you based solely on automated processing. Any analytics we run is aggregated and anonymised and is not used to profile individuals.
11 Data breach notification
If a personal data breach is likely to result in a risk to your rights, we will notify the Malta IDPC without undue delay and, where required, within 72 hours, and we will inform affected individuals where the risk is high.
12 Complaints and supervisory authority
We would always prefer to resolve a concern directly, so please contact us first. You also have the right to lodge a complaint with a supervisory authority:
- Malta: Information and Data Protection Commissioner (IDPC)
- Elsewhere in the EU: your national data protection authority, listed by the European Data Protection Board
- UK visitors: the Information Commissioner's Office (ICO)
13 Changes to this policy
We may update this Privacy Policy to reflect changes in how we work or in the law. The date at the top shows the latest revision, and we will flag material changes clearly. Questions? Email [email protected].
| Data controller | folkfox, Malta |
|---|---|
| Legal framework | GDPR + Maltese Data Protection Act |
| Data sold | Never |
| Enquiry retention | 12 months |
| Your rights | Eight, honoured within one month |
| Supervisory authority | Malta IDPC |
Explore folkfox
Where to next?trust is the whole product
Questions about your data?
Ask a human, get a human answer.
Contact folkfox →Written by a human in Malta · last reviewed · questions? [email protected]

