Spotify Turns Superfan Ticketing Into a Data Product
Spotify’s Reserved links SongDNA and superfan ticketing into one fan-identification pipeline built with Live Nation. Here’s what music marketers need to know.
Dynamic Ticket Pricing and the Quiet Cost of a Cancelled Ticket
Dynamic ticket pricing meets Ticketmaster’s Rodrigo cancellations and an FTC lawsuit over $82.6bn in ticket spend, revealing how scalpers exploit fans and fees.
Licensed AI Music Gets Its First Real Paper Trail
Music IP Holdings licensed 24+ patents to Udio and GRAI. Here’s what licensed ai music covers, and the checklist agencies need before the next campaign.
Apple Will Label AI Generated Songs, Not Verify Them
Apple will label ai generated songs as Made With AI, but the tag is self-reported and never checked. Here’s what artists, labels and marketers do next.
Universal Cleared the Remix and Kept Suing the Remixer
Universal’s Hook deal is the sixth fan-content music licensing pact in ten months. No rates disclosed, and the top 10% of songs take 96% of the creations.
One California ticket bill survived. The other didn’t .
California’s ticket scalping laws just split from their price-cap twin: AB 1349 bans bot ticketing, AB 1720 died in committee. What promoters fix first.
Spotify’s skip button and the quiet unravelling of podcast advertising
Spotify is testing a one-tap skip button on podcast ads. Here is what it means for podcast advertising budgets, and three practical moves that survive it.
One ticketing partner, a billion users, and nothing for you to do
Event marketing changed when Ticketmaster shipped inside Gemini’s billion users. Five smart moves for promoters before the assistant owns the discovery layer.
TikTok just proved tiktok music marketing beats a label meeting
TikTok music marketing just got a second season of Music on Stage, and last year’s winner outgrew ten years of cold pitching in three months. Five foxy moves.
Spotify signed its second publisher, and the covers stopped being free
Spotify and Kobalt licensed AI cover songs and remixes on 13 August. Five honest music marketing moves before the paid add-on reaches every artist’s fans.