Crypto influencer marketing just met its quiet reckoning
NYC Council is probing undisclosed crypto influencer marketing at Kalshi, Polymarket, Coinbase and Gemini Titan. Here’s what a compliant campaign needs.
The FCA did not sue an exchange. It sued the posts
Crypto marketing is now an enforcement surface in the UK, with the FCA in settlement talks with HTX. Five honest checks before your posts become evidence.
The SEC cancelled the vote, and crypto regulation stayed a rumour
The SEC cancelled its 14 August crypto regulation vote hours before the meeting. Five honest web3 marketing moves for brands that planned around a date.
Zero Fees, New Fox Trail: Robinhood’s Web3 Marketing Wager on AI
Robinhood’s zero-fee UK crypto launch proves price is not a web3 marketing strategy any more. Here is what folkfox learned from its Cortex Digests AI wedge.
Roughly 320 firms cleared the gate. Your ad account checks the list
folkfox counted ESMA’s register on 8 August 2026: roughly 320 firms hold MiCA regulation authorisation, and Google now gates every EEA crypto advert on it.
Circle’s volume grew 151%. Its revenue grew 7% .
Stablecoin adoption grew 151% on onchain volume while Circle’s revenue grew 7%. Here is why the two numbers parted, and the metric web3 brands should publish.
A trust charter just changed what crypto is allowed to claim
Circle won a New York trust charter as the FCA finalised its rulebook. Five crypto compliance moves for brands that can now claim rather more than hype.
Wall Street just handed crypto its legitimacy line
BlackRock and Goldman backed the CLARITY Act while the CFTC moved on exchange conflicts. Five real claims crypto marketing can make now, and two it cannot.