AI overview optimisation and the quiet arithmetic of a badge
Google Preferred Sources is a free badge, but Pew shows AI summaries halve clicks. Real ai overview optimisation needs structured data, not just one button.
YouTube analytics is about to show a spike nobody actually earned
YouTube changes how it counts views on 24 August 2026. Here is what the switch means for youtube analytics, and which metric actually shows real engagement.
Five Instruments Measured AI Search Traffic . None of Them Agree
Four studies measured ai search traffic in one week and none agree. See what each instrument counts, what it hides, and how to choose one and state its limits.
The Google algorithm update lands again: how to actually check if it hit you
Google shipped another google algorithm update on 18 August 2026, its third spam update this year. Here is how to check whether it truly hit your rankings.
Scraping Google search results just became a court case
Scraping Google search results is now a court case, not a config setting. What Google v SerpApi means for your rank data, reporting and AI visibility work.
Answer Engine Optimization for Healthcare: the Quiet Cost of Going Unheard
Most healthcare brands are invisible to ChatGPT and AI Overviews. Here is what answer engine optimization actually requires, and where vendor data falls short.
Your robots.txt is a request , and the fetchers know it
AI crawlers are reaching pages sites disallowed in robots.txt. Five honest checks for publishers and regulated brands before a quiet leak becomes a real one.
Ai Overviews Seo : Five Proven Moves for the 43% Shift
AI Overviews SEO now decides 43% of Google searches before a click happens. Five honest, foxy moves that keep folkfox clients cited, not buried below.
Google halved the door width, and sent nobody a memo
Google’s add me to search threshold now reads 35,000 followers, not 100,000, opening a free brand panel in Search. Who qualifies now, and what to claim first.
Shopify’s AI numbers are real , and the growth rate just fell off a cliff
Shopify’s Q2 data puts ai referral traffic up 197% while organic still grew 12%. The real lever is structured product data, and here is what it changes for you.