AI content SEO in a two-week spam update: sift the pile before Google does
Google’s September 2026 spam update may run two weeks. What it means for AI content SEO, what the spam policies actually target, and five checks to run now.
Music event marketing: 3 essential lessons from U2’s Dublin return
Music event marketing meets a real place: U2 returned to Mount Temple and Grafton Street. What the Dublin performances teach about story, access and trust.
The Sora API shutdown and the cold calculus of video migration
OpenAI retired the Sora API with six entries removed and no successor named. Here are the real video migration costs across Veo, Kling and Runway in 2026.
124 days before the first call: the B2B buying journey is a content job now
A new LinkedIn and Factors.ai study says the B2B buying journey starts 124 days before a deal hits the CRM. Five honest lessons for content and demand teams.
Reddit for business just met a stricter sieve, and the brand that earns its place gets through
Reddit for business just met a stricter spam filter. Here are five sharp moves for brands, from self promotion rules to a quiet shadowban check today.
ChatGPT market share fell to 50 per cent. Here is where your content should live next.
ChatGPT market share fell from 70% to 50% in six months, says Comscore, as Gemini and Claude climb. Here are five sharp content moves for every audience.
Content licensing arrives: your archive is a product, not a traffic trap
Content licensing is moving from theory to revenue: Axios sells AI feeds, Reuters gates by machine learning. Here is what a regulated brand should do next.
B2B content marketing when Google is extra : the publishers’ playbook
B2B content marketing is losing its Google trail: one publisher reports about 1% clicks on AI Overview links. Here is a practical plan to own your audience.
Content24 and the honest limits of an all-in-one AI marketing platform
Content24’s ai marketing platform launch consolidates nine tools into one. What it genuinely replaces, what it cannot, and how buyers should actually decide.
An AI marketing agent raised $180M. Content results just hit a 12-year low
An AI marketing agent just raised $180M while content marketing results hit a 12-year low. Five proven facts on where the gap actually sits, and why it matters.