Chatbot advertising grew a measurable spine: three questions before you fund it
Chatbot advertising now bills by impression and reports view through conversions. Three sharp questions for regulated advertisers before funding OpenAI oCPM.
Google AI Mode ads arrive as a quiet text link, and regulated brands should read the label
Google AI mode ads are a spotted test, not a rollout. Here are five practical checks for finance, gambling and health advertisers before the wording goes live.
Independent artists are building a promotion stack, not chasing a single channel
Auddia’s Discovr Radio and Music Video Marketplace partnership joins radio exposure with visual identity. Five essential independent artist promotion moves.
The virtual asset ledger turns crypto balance into a payments brief
Reap launched a virtual asset ledger for card issuing clients. Use these five essential crypto payments proof points for product, trust and growth today.
Prediction markets are turning integrity into a growth layer
DraftKings and IC360 are joining sportsbook and prediction-market controls. Here are five vital prediction market integrity checks for trust and clarity.
App Store Connect just made creative readiness a launch task
Apple added iPhone Duo and iPhone 18 asset specifications to App Store Connect. Use five vital app store optimisation checks before launch and testing.
The Agents API makes autonomy a governance decision
The Agents API turns AI agents into a production layer. These five essential AI governance controls keep access, cost and accountability visible in real teams.
ChatGPT Search Ads Just Got a Self-Serve Front Door
ChatGPT search ads now offer self-serve access as the format nears a $1bn run rate. What the scale and the self-serve shift mean for paid search buyers.
Forty one markets, and a queue forming in Delhi
Ads on ChatGPT went live in India on 27 August with 50 brands, and a self-serve manager opens in September at 725 rupees a day. What marketers should know now.
Switzerland is not named for ChatGPT Ads. Its multilingual groundwork still cannot wait.
chatgpt ads switzerland: a practical Switzerland guide to availability, industries, localisation, targeting, market effects and future marketing. Read on.